Ontario recently celebrated a year since the opening of the iGaming market for third-party operators, which recorded more than C$35 billion in place bets in the first 12 months. At SBC Summit North America, Andrew Darley, vice president of the Ontario Lottery and Gaming Company, said combining OLG’s volume and revenue could make it the world’s No. 1 market.
In April 2022, Ontario became the first Canadian province to open a legitimate eye-gaming market for private operators. It is managed by Ontario’s Alcohol and Gaming Commission and its subsidiary, iGaming Ontario, and has attracted a lot of attention from the global betting industry. It was introduced to deal with a huge offshore market where many locals play games.
The newly introduced market in Ontario saw total bets exceed C$35.6 billion in the first 12 months of operation. This translated into approximately C$1.4 billion in gaming revenue, with 40 operators operating 76 websites or apps in their jurisdictions. According to data from regulators, there are currently more than 1.6 million active user accounts in the iGaming sector.
In a recent Ontario-based discussion at OLG’s SBC Summit North America VP, Mr. Dali spoke a few words about the iGaming market and its achievements. He said that combined with OLG’s numbers, the private market could be large enough to match the world’s leading market, but the crown remained undisclosed at the time.
In addition, a study found that market introduction was effective and many private operators switched to regulatory areas, and a poll by Ipsos found that 85% of respondents betting in the province used controlled websites, a significant improvement from 70% before market launch.
iGaming Ontario reported that players spent an average of 70 Canadian dollars per month in the first 12 months. Surprisingly, basketball was the second most paid sport in the region after soccer, soccer, hockey, and baseball. On the other hand, on the online casino side, slots accounted for 48% of bets, while table games represent nearly a third and represent computer-based table games.
A few weeks ago, Ontario’s Alcohol and Gaming Commission came up with a proposal to ban sports stars from appearing in game ads. This was linked to a huge uproar among experts and local parents as advertisements featuring professional athletes became quite common. According to experts, this can be bad because young viewers idolize such individuals.
BY: 파워볼사이트